Production Value = Life or Death

“Did you hear about this guy named Ben Ghazi who killed a bunch of people in Libya? It was in the news a while back, and they said it was because of a video that some guy produced.” *

Tom Avitabile  |  Production Value = Life or DeathWhen I looked into it, I found that it’s wasn’t actually a video, it was just a trailer – a couple of minutes long posted on the internet. And at the time of the attack, maybe less than 500 people had seen this trailer. Yet it caused riots in Egypt, Libya and the Middle East. But more importantly, it really pissed off that Ben Ghazi guy.

Last week the North Koreans released their own YouTube video trailer. In this video they depict a nuclear attack on the United States, complete with missiles, computer graphics and the destruction of New York City. They even scored it with the counterpunctual melody of the Michael Jackson song We are the World… and yet there has been no outcry.

American people have not surrounded North Korean embassies or interests, screaming and yelling for the blood of the North Korean ambassador. As far as I know, no American named Chevy Chase, or Austin Texas killed four Korean diplomats. There has been no outcry in the press anywhere in the world over this shameful video. A vile, disgusting video that hit America below the belt, right in that deep and dark nightmare of the previous attack on the United States. Not a word of disapproval even to the point of just pointing out that it was rude. Not one word, not one peep.

Here’s the reason, Production Value! The Ben Ghazi guy video thing was crudely done, horribly edited, had bad ADR (Automated Dialog Replacement) in that the voices were chopped in after the shoot to change the meaning so that the actors who actually played the part didn’t know what they were saying because later on somebody went back in and edited different words. It was a real hack job. So bad, they arrested the guy who made it and he’s still in prison. (America defends good production values, and this dude’s were woefully inadequate)

But the North Korean video, now that’s excellent production value. It was a good CGI video, that’s the difference – good, clean production wins the day all the time. So nobody killed anybody, or lodged any complaint. Except for maybe one small group, BMI/ASCAP. Did those North Koreans pay the royalties to use the Michael Jackson hit? Forget about the whole thing about blowing up New York, illegal downloading may be the true crime here!

Oh, and this week, the North Koreans released another video, the one they shot of the detonation of their latest production – a nuclear bomb. But hey, at least they used High Def, so again, nobody anywhere in the world is saying nothing about anything.

*actually overheard in a Starbucks near NYU in New York City.

Tom Avitabile  |  Production Value = Life or Death

BS: For those of you who read my post from Monday but were wondering where the pictures were, scroll down to the updated post.

Tom Avitabile

Tom@TomAvitabile.com


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